I started my wristwatch retail business in 1995 by renting a small section for my watch stand in a department store.  With an extensive knowledge of wristwatches coming from my uncle, a second-generation watch repairman, I was able to provide my customers not only with a product, but with knowledge about it.

 As I learned more about this business, I felt it was unfair that most of retail stores charge full retail price for watches even when they receive additional discounts from manufacturers and distributors that could be passed to their customers. That’s when I decided to carry only wristwatches that can be sold below retail price, but without compromising on quality and style.

In 2003 I started selling wristwatches on eBay (eBay ID “volodymyrt” – now “ny_wristwatch”).  With careful product selection, help of well-qualified staff, and our devotion to customer satisfaction, we earned a status of eBay Platinum Power Seller. 99.5% positive feedback from our customers shows that we are moving in a right direction.

In 2008 Best Affordable Watches website was launched.  “Only the best – only for less” became not just our slogan, but the idea behind the existence of our business, which is to provide our customers with best affordable watches that can be found on the market.